Despite Prevalence of Online Threats, Users Aren’t Changing Behavior

Despite Prevalence of Online Threats, Users Aren’t Changing Behavior

October 9, 2024 at 08:12AM

The Consumer Cyber Readiness Report reveals that while consumers acknowledge cyber threats, their adoption of security measures is low. Only 28% have identity theft protection, 54% use malware protection, and just 10% utilize encryption. There’s slight progress in software updates, but many remain uncertain about their security tools.

### Meeting Takeaways: Consumer Cyber Readiness Report

1. **Consumer Awareness & Vulnerability**:
– Consumers recognize the risk of cybercrime but are slow to adopt necessary cybersecurity measures.

2. **Survey Findings**:
– Nearly **50%** of respondents experienced an online scam in the past year without taking significant protective measures.
– Consumer behavior regarding cybersecurity has not significantly changed from 2023 to 2024.

3. **Identity Theft Protection**:
– Only **28%** of respondents have identity theft protection services, despite many organizations offering these for free.

4. **Malware Protection**:
– **54%** have malware and virus protection software (down from **56%** in 2023).
– **42%** have a firewall installed on their devices; **26%** are unsure if they have one (declining from **46%** in 2023).

5. **Software Updates**:
– **71%** of consumers apply updates as soon as they are available, an increase from **67%** last year.

6. **Encryption Usage**:
– Only **10%** use encryption software for file protection; **75%** do not use it, and **15%** are unsure.

7. **Privacy Measures**:
– Nearly **25%** are unsure if they have browser extensions that block trackers.
– About **33%** report using a VPN, with **17%** unsure about their VPN usage.

8. **Quote from Expert**:
– Tarah Wheeler, CEO of Red Queen Dynamics, highlights the importance of updating software as a simple yet effective step in consumer cybersecurity.

9. **Survey Demographics**:
– The findings are based on a survey of approximately **4,000** consumers.

### Action Points:
– Increase consumer education on the importance of various cybersecurity tools (identity theft protection, firewalls, encryption).
– Encourage consumers to utilize malware protection and firewall features actively.
– Promote awareness of the benefits of keeping software updated.
– Investigate methods to improve consumer engagement with cybersecurity solutions.

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