Yahoo! Japan to waive $189 million ad revenue after detecting fraudulent clicks
June 26, 2024 at 01:19AM Yahoo! Japan’s parent company, LY Corporation, announced the decision to waive $189 million in advertiser charges due to fraudulent activity. Approximately 96 million unapproved advertising materials and 30.2 billion yen of invalid advertising costs were identified in fiscal 2023. This move will not burden advertisers, although it accounts for 1.6 … Read more